Basketball Equipment Marketing That Scores

Connect with school districts, municipal contracts, and recreational markets for basketball court equipment.

Institutional buyers need institutional marketing

Procurement complexity. Schools and municipalities have specific procurement processes, budget cycles, and vendor requirements that consumer marketing doesn't address.

Missing the build phase. Basketball hoops, backboards, and court equipment are purchased during construction, but most equipment brands aren't connected to the builders.

Limited digital presence. Athletic directors and parks departments research equipment online before purchasing, but most basketball equipment sites aren't optimized for these B2B searches.

Services built for basketball equipment brands

Institutional Sales Marketing

Targeted campaigns reaching school athletic directors, parks departments, and municipal facility managers with equipment budgets.

Contractor Network Integration

Get your equipment specified in new court builds through our network of 500+ court installation contractors.

B2B SEO and Content

Rank for "commercial basketball hoops," "school basketball equipment," and related institutional purchasing terms.

Product Specification Sheets

Professional digital collateral optimized for procurement committees and institutional decision-makers.

Partnership Development

Build relationships with court builders, facility operators, and recreation departments who influence equipment purchases.

26M

Active basketball players in the US

500+

Court contractors in our network

$50K+

Average institutional equipment order

12

States with active coverage

Get Specified

Put your basketball equipment in front of the people building and outfitting courts.

Book a Call

How do you reach school districts and municipal buyers?

We create SEO and content strategies targeting athletic directors, parks and recreation departments, and facility managers who control equipment budgets for basketball courts.

Can you help with both indoor and outdoor basketball equipment?

Yes. We create separate marketing approaches for indoor gymnasium equipment and outdoor court equipment, each targeting the right buyer personas and procurement processes.

What's the opportunity in basketball court equipment?

Every new court build and renovation includes equipment purchasing. By connecting with our network of court installers, you get your products specified during the construction process.